Google Rating
5.0

If you are using custom coffee cups for your next marketing event, you need to nail down its design. Partner with us and we’ll help you come up with the perfect design for your paper coffee cups.

Paper cup advertising is one of the easiest and most cost-effective way to market your business. Using this method ensures that your product will be placed directly on the hands of the consumer, resulting to maximum exposure. However, you are not the only business that is going to use this method; other businesses within your niche will probably be doing the same thing. This is why you need to make sure yours stand out and won’t be easily forgotten by the consumer long after the last sip he or she made on your custom paper cup.

You can do this by making your custom paper cups unique using a memorable design that will stand out in a busy conventional hall or a jam-packed event. To achieve this, you need to partner with a custom paper cup supplier who already has a track record of delivering high-quality cups and will work with you every step of the way so that you end up with a flawless design.

Here are some ideas that you can use the next time you’re using custom coffee cups for your next marketing event:

Add your story.

Storytelling is a great way to breathe life into your brand. If implemented well, it makes your business appear more authentic to your customers. As you take costumers on your journey, keep the story concise and easy to read.

Once they know the story behind your brand, they will know that you are there to help them, and will be more open and receptive to your marketing message.

Add a QR code.

If most of your target audience use smartphones, you can include a QR code on your paper coffee cups and include an incentive that will be highly useful for a potential customer. Using these codes in your paper cups improves the customer experience, because they get access to information about your business via a landing page, a how-to video, an ebook, or a list of contact information.

QR codes are designed to work on a flat surface, so make sure to shrink the code and keep the information you include to a minimum. To know more about including QR codes on paper coffee cups, read here.

Add a catchphrase.

Brainstorm with staff and come up with a catchphrase that will easily catch the attention of potential customers who will be drinking from your coffee cup. Using a catchphrase will keep your business in the minds of your target customers long after they have drank from your coffee cup. You will be at the forefront of their minds once they are ready to make a purchase.

In order to create a successful catchphrase, make it short but snappy, but large enough for people to quickly read from a cup. Your catchphrase should make the customer want to learn more about your product or service. Great examples of catchphrases are The New York Times’ “All the News That’s Fit to Print” and Nike’s “Just Do It.”

Add a dash of humour.

How do your customers view your brand? Do they view it as somewhat intimidating, or perhaps a bit stuffy? If so, make your brand more relatable by injecting humour in the copy you put in your paper cup.

While having a professional tone is always important, don’t forget to let your customers know that you are a brand that they can relate to. A little humour goes a long way.

To Come Up with the Perfect Coffee Cup Design, Know Your Goals

So how do you choose which design to put in your custom paper cup? First, you need to know what your goal is for the event where you will be using the paper cups. Is it to improve your brand recognition and visibility? Then try including the story behind your brand in the custom paper cup. Is it to increase traffic to your website? Then make potential customers visit your website to claim a freebie that they can download using a QR code imprinted on your cups.

Or perhaps you want to make your business more relatable to your audience? Adding a touch of humour or including marketing buzzwords will improve how your business is perceived by your customers.

Summary
4 Unique and Creative Ways to Design Your Custom Paper Cups
Article Name
4 Unique and Creative Ways to Design Your Custom Paper Cups
Description
If you want to design your custom paper cups for your next marketing event, you need to nail down its design. Partner with us and we’ll help you.
Author
Publisher Name
MyPaperCups
Publisher Logo

100+ GOOGLE REVIEWS FROM CUSTOMERS

Arif Ongu
Arif Ongu
06:01 10 Dec 18
Excellent service. We we ordered the cups at the last minute and in spite of several changes we requested they arrived earlier than expected. Very happy.
Kristian Konstantinidis TLA
Kristian Konstantinidis TLA
06:19 22 Nov 18
Thanks to the staff (Vicki) for their help on our last order – it made the process smooth from an operations POV and the client is thrilled with the quality of the product – that’s why I’m back!It was a smooth ordering process, easy to navigate and the end product was greatly received.read more
Malyce McFaul
Malyce McFaul
22:55 04 Oct 18
Great customer service and fast turn around at an affordable price.
Olivia Grady
Olivia Grady
07:25 17 Sep 18
Highly recommend this company. Second time I have used this company and the process both times has been very smooth. Great looking product too.
Deb Baker
Deb Baker
06:20 13 Sep 18
Amazing service! All my queries answered promptly, cups look fantastic and I believe they were even sung to as they left the building. Fun yet professional company to deal with!
Danny OBrien
Danny OBrien
00:55 31 Aug 18
Prompt, professional service from start to finish! Always so easy to work with and everything runs so smoothly.
Rudolfo Fonseca
Rudolfo Fonseca
05:41 17 Aug 18
Fantastic service and product. Communication was friendly and timely, we were extremely happy with our cups and I would happily recommend them to anyone.
Emmagness Zuze
Emmagness Zuze
02:52 09 Jul 18
Renee and Robie were with me every step of my ordering process. The speed and attention to detail they displayed was quite refreshing! We will definitely be using them in future.
1770 LARC! Tours
1770 LARC! Tours
00:08 29 Jun 18
Ordering was easy and very efficient ... Customer service was efficient, friendly and helpful. The cups arrived on the day they advised. All in all excellent service. Thank you Renee for keeping us updated all the way :)
Tailored Media - Mel Sinclair
Tailored Media - Mel Sinclair
05:23 28 Jun 18
Our new paper cups arrived today. Fantastic service, speedy delivery and a very entertaining (and informative) email to tell me when they were on their way. Thanks guys.
Steph Wong
Steph Wong
01:03 24 May 18
Best product and customer service around!Robie, Renee and Vicki are a dream to work with and I can't thank them enough for their help and dedication to turn everything around for my deadlines. This includes their assistance outside normal business hours which I appreciate so so much!read more
Sarah Winters
Sarah Winters
23:35 13 May 18
Wonderful Product and even better service. Renee and Robie are awesome and they delivered a rush order to our hotel in a little under 5 days. I would highly recommend MyPaperCups and will be back for all future expos and events.read more
Kathryn Letts
Kathryn Letts
03:35 02 May 18
I had four designs made on 4 lots of 500 coffee cups. I'm shocked how amazing the cups look, I'm so happy I choose to go with MyPaperCups there was a lovely glossy finish over the print which just adds that extra luxury/quality. Robbie was fantastic to deal with so helpful and no question was a stupid one. Also Renee and Vicki were also very helpful in answering my questions. Definitely will be returning for next year for my next order of coffee cups. Cheersread more
Ashlea Philp
Ashlea Philp
22:02 16 Apr 18
Couldn't be more pleased with the product and service MyPaperCups has provided! I came to them with my idea and they were more then willing to help me get the artwork to where it needed to be. They have a very professional yet friendly team and really went out of their way to provide the best possible experience in purchasing the cups. The final product is exactly what I envisioned and the production/delivery time was way faster then I was expecting. 5 stars to MyPaperCups, thank you.read more
Kathleen Casford
Kathleen Casford
22:48 03 Apr 18
Automated, super fast, but still personal. This is probably by far my best experience with a printer to date - everything was super easy, the process was really quick, and the team kept me informed every step of the way with fun and personalised emails. Not only did they actually let me know when the goods were dispatched (a first for any printer I've used before), they even followed up to check my client was happy with the goods. Highly recommend these guys!read more
Next Reviews

See our competitive pricing & the printed takeaway coffee cups you can use to promote your business.
Drop us some quick details and we'll send you a personalised coffee cups quote (incl. shipping).