Custom Paper Cups – The Perfect Event Promotions Tool

My Paper Cups - Events MarketingIf you’re running an event, custom paper cups can be the perfect promotional item to help you promote your brand, support your product launch or advertise your service.

Custom paper cups can be a highly effective advertising medium by themselves or as part of a multi-channel campaign.  Because takeaway coffee cups are often held in the consumers hand for 15-20mins the cut through on the message offers among the highest reader retention rates in advertising.

On top of that you get the added bonus of achieving a really positive brand perception through the coupling of your message with the consumption of a warm cup of coffee or tea.

The cups are traveling mini-billboards that are guaranteed to be held, seen and remembered while people move about the event or go from the coffee shop to the office, the train, the gym and everywhere in between – all the time reinforcing your company identity and/or advertising message.


Because disposable coffee cups are held in the customers’ hands for so long there is also a wonderful opportunity to print mobile QR codes on cups to encourage your customers to head to your website/landing page or enter competitions (and leave their contact details).


Whatever your event, we’re confident we can help you out.  Contact us today to see what we can do.